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  University life is tough for a student… juggling lectures, tutorials, a part-time job, study, finding new friends, not to mention finding their way through a large campus! A year ago, BrandCulture embarked on a project to unify the University of Technology, Sydney campus through a wayfinding strategy as part of the UTS Masterplan. Along [...]

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Our very excited MD, Stephen Minning, is currently in New York for the SEGD 2014 Xlab Digital Conference, on Thursday, November 6, 2014. Call it digital marketing, digital storytelling, or immersive experiences. No matter the terminology you use to describe it, digital technology is dramatically changing the way people interact with public spaces and each other—and [...]

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Today marks a bold step forward for SEGD – the society of leading design professionals at the cutting edge of communications in the built environment… if you are ‘in the know’ then Environmental Graphic Design (EGD) is a common term to describe our profession but there has been confusion when using this term in general… most [...]

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Putting UTS on the Map

September 11, 2013

 Images © University of Technology, Sydney. If you are considering going to Uni (or back to Uni); then look towards The University of Technology, Sydney. The new Gateway to Sydney development is a combination of building works at UTS and Central Park, and promises to be a monumental upgrade to Sydney’s Southern CBD. Seriously, check it [...]

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Recently we posted a link on our Facebook page referencing a great piece of collaborative design between German company ASB Systembau and longtime glass manufacturer Kinon Porz. Called the ASB GlassFloor, this interchangeable court serves as a multi-disciplinary sports environment. The advanced flooring comprises of multiple, highly treated and hardened ceramic glass panels, below these [...]

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Walk the Talk…

December 17, 2012

We’ve been exceptionally busy of late, alongside our commitments to our clients we’ve overhauled our brand, values and vision to deliver a comprehensive, professional and inspiring offer… we hope you non prescription cialis will b inspired. Most importantly, we have strived to align our online presence with who we are as an organisation and the services we [...]

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A Timely Investment

November 26, 2012

  BrandCulture has had great pleasure in developing heritage works for some of Australia’s leading brands, either as a stand-alone commission or as part of an integrated environmental graphic design project. We have been uniquely positioned (with our deep experience in branding, environments and wayfinding) to uncover, create and deliver both sensitive and inspiring results. [...]

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A legacy of innovation

November 18, 2012

The MLC Campus is an icon in its own right; once the largest commercial building in Australia and start of the new Central Business District that is now North Sydney. This defining building was designed by Bates Smart Architects and opened in 1957 by Prime Minister Menzies to great fanfare.  MLC has always embodied a [...]

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A visual delight!

October 11, 2012

The BrandCulture team were lucky enough to check out the Visual Impact Image Expo at the Sydney Convention Centre in September. Among the exhibitionists were large format printers, commercial shop fitters, numerous retail display units and a host of material distributors. Of all the visually inspiring products that caught our attention, here are a couple of [...]

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BrandCulture’s Managing Director, Stephen Minning was selected to be on the judging panel for this years Wayfinding category in the Sydney Design Awards 2012. Stephen will join a panel of influential and highly recognised elite industry experts, to apraise the designs which will show diversity and culture of the Sydney design industry. Following the success cialis 20mg of [...]

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We all know the loyalty of mans best friend. Should you take care of your dog it will follow you to the end of the earth and back. They learn from us and we learn from them, they do what we ask (most of the time) and we comply with their requests for food and [...]

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The Australian Human Rights Commission wanted the opportunity, when they moved to their new offices, to express what they stood ready passionately for and believed in. If you are going to stand for anything in this life what better cause could there be than Human Rights. BrandCulture were humbled by the opportunity to undertake this project in [...]

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Find and Discover

May 14, 2012

We are proud to announce this project was recently awarded a Merit Award by the Society for Environmental Graphic Design. There were a total of 452 entries from which 28 projects were selected for recognition read more >>> The University of Technology are a great brand to work with, given that what we do is a relatively new [...]

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The flow of history

March 14, 2012

Sydney Water moved their corporate headquarters to Parramatta in 2009 and into an iconic building designed by Denton Corker Marshall. It was built by Brookfield Mutiplex, interiors by Woods Bagot and the environmental graphic design & wayfinding by BrandCulture. We are proud to announce this project recently received Highly Commended at the 2013 Heritage Awards hosted by the National [...]

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More publications…… segdDESIGN have recently published buy viagra their magazine, issue 34 which features BrandCulture’s World Square Car Park. Their statement, says ” Whether they’re placemaking, camouflaging, or guiding, these parking garage graphics put the FUN in functional….” here here!! Multi storey car parks have a complex set of navigation challenges for a wayfinding designer [...]

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Follow Me! Publication

January 19, 2012

What a great way to start the year, BrandCulture have just received their brand-new, shiny copy of “Follow Me – Wayfinding & Signage System” by SendPoints Publishing which includes four of our projects; Sydney Water Parramatta, World Square Car Park, Mirvac Perth and UTS – Find & Discover. As we believe, wayfinding is ultimately a [...]

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A winning combination

October 21, 2011

Luxottica approached Visual Merchandising consultant and expert Deborah Minning to advise on how to bring a consistent look and feel to the OPSM stores. The Visual Merchandising knowledge Deborah has learn’t from many years working throughout Europe, Asia-Pacific and the Middle East on fashions premium brands; Calvin Klein, Armani, Alfred Dunhill to name but a [...]

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Wayfinding The Star

September 1, 2011

BrandCulture created a comprehensive wayfinding system for Australia’s best know casino, ‘The Star’ (formerly Star City) as part of the five hundred million dollar upgrade to the entire complex currently underway. With around two and a half thousand staff navigating the environment day and night a variety of systems and processes are in play at [...]

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Frame Publication have just published a new book: Colour Hunting: How Colour Influences What We Buy, Make and Feel explores the very canadian online pharmacy depths of the subject. BrandCulture have a 3 page spread on the World Square Car Park for Multiplex. The book is categorized into three chapters. In the first chapter, ‘Commerce’ (buying/ [...]

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SEGD Award win

June 15, 2011

We are proud to announce another award win for BrandCutlure for it’s submission in this years SEGD Awards. There were a total of 452 entries from which 28 projects were selected for recognition. Once again UTS – Find & Discover, received a Merit award, the SEGD’s second highest award viagra online in the program. The [...]

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You may ask ‘who are George Weston Foods?’ and if you aren’t involved directly with the corporate world that would be a fair question. Here are two little known facts; 90% of Australians eat one of their products every day of their lives and 75% of Australian wheat is processed and distributed by Weston Miling. [...]

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Wayfinding Star City

March 29, 2011

Wayfinding is ultimately a science: the science of helping people find their way. But just as importantly, there is an art to creating appealing, logical wayfinding systems that add context to your journey. The function of wayfinding is to inform people about their surroundings in the (unfamiliar) built environment. It is important to show information at [...]

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Glass graphics and Environmental Branding are becoming increasingly popular within corporate and retail cultures. Utilising the latest in printable materials BrandCulture create designer screen graphics and glass graphics, perfect for office environments. Our designs are bespoke to each project. As shown above in the Department of Agriculture, Fisheries and Forestry project, glass graphics featuring monochromatic [...]

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Bringing brands to life. BrandCulture is an award-winning design consultancy that works with clients across three key disciplines to ensure their brands live in the hearts and minds of their employees, stakeholders and customers. To increase engagement, brands need to demonstrate – not just communicate – their positioning, values and heritage. We help you do [...]

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AGDA 2010 awards finalist

November 28, 2010

The main workshop floor required a clearly delineated walkway for safety, this feature became the key graphic wayfinding interpretation. The system had to resolve two issues: to find machines by number; and to lead the eye to several displays celebrating the students work. The result pays tribute to modern iconic graphic styling with an engineering [...]

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SEGD Award for Wayfinding

September 17, 2010

The World Square car park wayfinding project undertaken by BrandCulture has been recognised by The Society for Environmental Graphic Design (SEGD) with a 2010 merit Award

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The living line

June 25, 2010

Mirvac WAs new office is an inspired, engaging and hospitable environment to do business. Mirvac-Fini only recently released its namesake connection with the heritage of Fini Group when this new office was built. Fini was a brand well known for a tradition of producing high-quality construction, making it a perfect fit with the Mirvac brand, BrandCulture [...]

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We constantly strive to push boundaries and deliver world-class solutions to our clients’ business challenges. The brief is always to deliver a tangible result, never to win awards, which makes it incredibly rewarding when our efforts are recognised with prestigious nominations and accolades.From time to time, our work is also featured in international annuals, magazines [...]

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BrandCulture is a multi-award winning design firm with a passion for branding, environmental graphics and wayfinding. We think you should know these seven facts about who we are, what we do and how we do it:

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Wayfinding

May 19, 2010

At its essence, wayfinding is the science of understanding how people perceive the environment and make decisions while navigating unfamiliar spaces and then responding with intuitive signage and information layouts. However, we take wayfinding one step further. Using a scientific yet creative approach, we design wayfinding systems that subtly communicate your brand values, enhance your [...]

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Global and local

May 14, 2010

BrandCulture collaborated with Davenport Campbell (Interiors) to create a fresh branded environment for Barclays Global Investors, spanning two floors of the Grosvenor Place building in the heart of Sydney’s CBD. BrandCulture’s holistic design solution focuses on positioning Barclays Global Investors as one of the largest asset managers in the global financial markets, and exploring this concept through [...]

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Working in collaboration with geyer, BrandCulture created a branded environment that is an impressive setting for visitors and clients in the Sydney CBD group headquarters. It is a stimulating workspace for employees, continuously communicating the brand values of the company. Mirvac’s working environment reflects the culture, their commitment to the environment and an accomplished history. The [...]

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The environmental branding project devised for The Department of Agriculture, Fisheries and Forestry covers more than 38,000 square metres across two buildings in Canberra. The site required a complete brand experience that would represent the department appropriately to all staff, suppliers, visitors and clients. Working with Reid Campbell, BrandCulture created a branded environment to reflect the [...]

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Qantas launched the successful initiative ‘In the Zone’ to govern service standards and crew interaction with passengers. This incentive was identified as an economy service focus and it was became apparent that a differentiator was needed for First & Business customers. BrandCulture was engaged to create a separate brand experience for First & Business crew [...]

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Excerpt taken from the UTS DAB website 5.8.09 DAB is led by a senior executive consisting of the Dean, Prof Desley Luscombe, Associate Dean (Teaching & Learning), Louise McWhinnie, Associate Dean (Research), Dr Kees Dorst, and the Faculty Manager, Brian Glover. The Faculty has three schools: School of Design which provides specialist design education in visual communication, fashion & [...]

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BRANDCULTURE HAS A PROVEN TRACK RECORD CREATING INSPIRING BRANDING, ENVIRONMENTS AND WAYFINDING SYSTEMS. HERE’S A SELECTION OF OUR RECENT WORK:

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Lost and Found

March 14, 2010

We are proud to say this project was awarded a Merit Award in 2010 by the Society for Environmental Graphic Design. There were a total of 452 entries from which 28 projects were selected for recognition read more >>> The World Square Car Park is an amalgamation of several previous car parks situated under the new developments that [...]

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