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Elevating Notre Dame University’s brand presence on Broadway

To enhance the visibility of The University of Notre Dame Australia’s Prospective Students Office, we designed and installed bright, welcoming experiential graphics – in just over one week. 

Last month, The University of Notre Dame Australia invited BrandCulture to design experiential graphics for its Prospective Students Office.

Many of our most complex projects take years to complete, so we loved the challenge of designing within super tight parameters. We threw ourselves into the design and branding phase, creating four concepts in just a few days.

No sooner were our designs refined and signed off, we leapt into implementation mode, managing the installation just eight days after receiving the brief!

Bold street-level branding

Bright window graphics now elevate Notre Dame’s branding on Broadway and transform the Prospective Students Office into a space that’s welcoming and contemporary. These graphics are also functional, screening meeting rooms within.

Inside, experiential graphics – illuminated by a lightbox – echo the university’s personal, warm approach to education. These graphics are easily updatable, creating a flexible solution for the university’s admissions team.

We loved transforming this space just in time for Notre Dame to welcome next year’s cohort of students (the university has over 12,000 enrolments nationally).

At street level, Notre Dame’s branding is now far more visible. It will be even more visible once a distinctive wayfinding strategy, designed by BrandCulture, rolls out across all three Notre Dame campuses in 2020.

Find out more about our experiential graphic design services here