In 2016, Telstra embarked on a journey of workplace transformation called Future Ways of Working (FWoW). We were appointed to help create an environment that feels “brilliant and connected”, bringing the company’s brand principles to life across 16 levels of their landmark headquarters.
Our designs support the success of Telstra’s Future Ways of Working program, and seamlessly integrate into any future FWoW floors. To tell the story of Telstra’s evolution, and enhance the visitor experience, we used a 3M dichroic, colour-shifting film: a material perfectly suited to support Telstra’s three vital brand drivers – colour, energy & angularity. This project won Silver in the Environmental Design category at the Sydney Design Awards 2016.