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  We’re proud as punch to see Stephen Minning included amongst a stellar line up of experiential designers invited to speak at this year’s 2017 SEGD Wayfinding conference in Boston. Stephen will represent Australia’s experiential design sector, presenting alongside two Boston locals – Robert Haverty (Massport) and Colleen Hamilton (Art of Context). Their session is […]

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I recently returned from a very inspiring trip to Miami, where the annual Society of Experiential Graphic Design, SEGD, conference was held. 3 full days of fun, sun (partial), networking and learning were had. Held at the impressive Loews hotel on South Beach Miami, designers of all kinds gathered to share stories, experiences, products and […]

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This week a few of the BrandCulture team members added another string to their creative bow! Pam Wayfinding, an all-in-one sign management application, which handles audit, planning, design, implementation and maintenance of physical and digital signs (to read more click here) visited the BC studio to help certify our eager designers. The training consisted of an […]

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    Nick Bannikoff – BrandCulture’s Design Manager and Co-Chair of the SEGD Sydney Chapter – was honoured to be the first-ever experiential designer to be interviewed on Australian Design Radio. His conversation with hosts Flyn Tracy and Matt Leach offers fascinating insights into the mysterious world of experiential design, which – let’s face it – […]

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  Last week I flew to Wellington to attend SEGD’s Off-Grid “experiential journey” for designers. I have to take my hat off to Nick Kapica for organising such exceptional speakers. He’s an amazing innovator himself– a designer and lecturer who is now working for the City of Wellington – and he curated one of the […]

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There is no spoon…

February 23, 2017

Last week some of the BrandCulture team made the short trip to Redfern for an Adobe sponsored deFrost* event, also in partnership with SEGD’s 2017 Off Grid conference, to catch a talk about ‘Connecting people to places’ – something we as a studio strive to achieve. Off the back of last weeks post, the event […]

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  We’ve successfully persuaded Nils Wiberg – an Icelandic interaction designer with a viking’s beard – to fly out to Australia to be part of Off-Grid in Sydney, which is being hosted at deFrost on 16th February. Stephen Minning first heard Nils speak at an SEGD event in Seattle, and their paths crossed again at Xlab […]

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  In a few weeks’ time, a few of us from BrandCulture will be taking part in Off-Grid events in Sydney and Wellington, and we’re excited to see how the line-up of speakers is taking shape. Off-Grid is hosted by the Society for Experiential Graphic Design (SEGD), which describes its keynote speakers as “provocateurs”. There […]

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  Its an exciting time of the year for those in the experiential design industry, as designers and design agencies alike gear up for the 2017 SEGD Awards. The annual awards founded in 1987 offer a unique opportunity to gain recognition, and honour unique work within a range of categories. If you are a designer […]

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  There’s something very appealing about travelling off-grid – disconnecting from daily life and experiencing something new. Which is why we’re looking forward to participating in Off Grid 17 next February. Off Grid 17 isn’t another conference; it’s an “unconference” created just for designers by the Society for Experiential Graphic Design (SEGD). As an unconference, […]

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Stephen Minning and Steve Plummer have just returned from a whirlwind tour of America and Toronto where they met some of our industry’s most inspiring experiential designers. First stop: Austin, Texas. Here, Stephen and Steve dropped in to visit f2ds, an award-winning design firm that specialises in creating engaging, memorable spaces. As it happened, Austin’s […]

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Stephen Minning and Steve Plummer are jetting off to New York next month to attend xlab, an event that explores some of our biggest obsessions at BrandCulture from smart cities to experiential graphic design.  If you’ve ever met Stephen – BrandCulture’s Managing Director and founder of sister company MediaBank – you’ll know how much he […]

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Recently our esteemed leader and General in command Stephen Minning headed up a board of highly talented individuals for the annual 2016 Society for Experiential Graphic Design (SEGD), Global Design Awards. Our friends at SEGD do an amazing job year in and year out to help promote and educate the masses of this wonderful, exciting and […]

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One of the 5 Massimo Vignelli phrases to live by are – We like design to be visually powerful, intellectually elegant and above all timeless. Sounds easy right…? We have always worked on projects with large life spans, projects where the end is 2, 3 or even 5 years down the line. To ensure the final outcome […]

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As part of the jury for the 2016 Society for Experiential Graphic Design (SEGD) Global Design Awards, we’re very proud to announce that our Managing Director Stephen Minning has been selected to serve as Chairman. Stephen will be championing a jury from a plethora of design backgrounds, including digital experience design, architecture and graphic design, […]

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SEGD DTLA Walking Tour

September 6, 2015

Following the SEGD Be | Branded Environments event held in August in the City of Angels, we were invited to tour Downtown Los Angeles. The tour highlighted the city’s urban core and Broadway district, which was once the entertainment epicentre of LA. Commencing at Union Station, (the largest railroad passenger terminal in the Western United States […]

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SEGD B.E. LA

August 27, 2015

SEGD’s Be | Branded Environments Workshop On August 20th BrandCulture had the luxury of attending the SEGD Branded Environments Workshop Event in Burbank, Los Angeles. Focusing on the power of brand integration that transforms spaces, educates and energises. Gathered in the Woodbury University Auditorium was a diverse range of international guest speakers, all currently working within […]

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Two of the most fascinating talks we attended at this year’s Society for Experiential Graphic Design (SEGD) conference were given by Mike Rawlinson and Donald Meeker (we promise this is our last post for the year on the conference!). While the work they showcased was exceptional, what really interested us was the fact that in […]

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Be Dazzled

July 2, 2015

As we posted recently, one of the most exciting aspects of attending SEGD (Society of Experiential Graphic Design) events is the opportunity to meet and collaborate with industry professionals. We can’t think of a better example of this than Nik Hafermaas, who gave a talk on his work at the conference. Nik, a celebrated design […]

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Earlier this month Stephen Minning and Nick Bannikoff from BrandCulture made the trek to Chicago to take part in the annual SEGD (Society of Experiential Graphic Design) conference. The trip was long but well worth it, one of the highlights was the unveiling of the 2015 Design Awards. Stephen had been on the jury earlier […]

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To experience is to be a part of something, and this year SEGD, The Society of Experiential Graphic Design, is inviting you to experience their annual conference Experience Chicago. Centred around the second city (although we’re certain the name bears no relation with being second-rate), the conference invites discussion about experience, design, technology and innovation […]

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Live local, think global

February 13, 2015

We created communication graphics, messaging and selected material components for Nakama, The Global Recruitment Business head quarters in Sydney, which shaped the visitors behaviour and experience in a way that fits with their operational and functional objectives. It also supports their offering as a global network that helps relocate talent around the world. (Na-ka-ma) is […]

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Just a friendly reminder that entries for this years SEGD Global Design Awards are due on the 31st of January 2015. Late deadline is February 14th 2015. The SEGD Global Design Awards honor a wide range of projects, from interactive multi-media environments to complex hospital wayfinding systems, and from museum exhibition design to three-dimensional brand expression. Retail […]

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  We are very excited to announce that Stephen Minning, Founder and Managing Director of BrandCulture has been invited to be on the jury for the 2015 SEGD Awards, held in Washington DC, March 2015.  Experiential Graphic Design is at the core of SEGD and is a multi-disciplinary approach to design. The SEGD Global Design […]

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Powering our future

November 13, 2013

A branded environment for energy company QGC reveals the length and breadth of one of Australia’s largest capital infrastructure projects. Owned by the global BG Group, QGC is a leading Australian natural gas explorer and producer. It is developing Queensland Curtis LNG (QCLNG). QGC is leading the way sourcing this new cleaner energy resource and reducing the […]

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  A message to all; Architects, Graphic, Interior & Retail Designers, Industrial & Digital Designers, Branding & Experience Consultants, Fabrication & Production Specialists and Design Educators… SEGD – THE GLOBAL COMMUNITY OF PEOPLE, WORKING AT THE INTERSECTION OF COMMUNICATION DESIGN & THE BUILT ENVIRONMENT…  ARE TURNING 40! YOU MAY ASK – WHO ARE SEGD? SEGD […]

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We are happy to announce another SEGD award win 2012 for our wonderful design project Sydney Water – Potts Hill.  Among 387 entries, only 10 were selected for Merit recognition, we were one of them. Judges Comments “This project reminds us of the role that civic institutions play in creating community. By referencing both the […]

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SEGD Award for Wayfinding

September 17, 2010

The World Square car park wayfinding project undertaken by BrandCulture has been recognised by The Society for Environmental Graphic Design (SEGD) with a 2010 merit Award

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Portfolio

May 14, 2010

BRANDCULTURE HAS A PROVEN TRACK RECORD CREATING INSPIRING BRANDING, ENVIRONMENTS AND WAYFINDING SYSTEMS. HERE’S A SELECTION OF OUR RECENT WORK:

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Lost and Found

March 14, 2010

We are proud to say this project was awarded a Merit Award in 2010 by the Society for Environmental Graphic Design. There were a total of 452 entries from which 28 projects were selected for recognition read more >>> The World Square Car Park is an amalgamation of several previous car parks situated under the new developments that […]

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