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  • Dep’t of Agriculture, Fisheries and ForestryGlass panels hang from ceiling to floor though the stairwell voids in the building. White monochromatic graphics featuring key areas of business for The Department, in this case ‘rural’ as a combine harvester as seen from a dramatic angle as you enter the floor.
  • Dep’t of Agriculture, Fisheries and ForestryThe largest of four glass and stainless steel hanging features display monochromatic graphics, this 10 meter one is of a sand dune with a stark weathered tree emanating from it, a part of the Desert theme.
  • Dep’t of Agriculture, Fisheries and ForestryStairs interconnect four sets two floors vertically though the Marcus Clarke Building culminating into a three story void. The feature graphics are a subtle introduction to each wayfinding theme but they’re impressive at the same time.
  • Dep’t of Agriculture, Fisheries and ForestryThe theme was extended using the colour used in the furnishings and fitting seamlessly through to the environmental graphics with precision colour matching.
  • Dep’t of Agriculture, Fisheries and ForestryKey messaging adorns floor to ceiling images as you walk around the offices, 52 in all throughout the 2 buildings.
  • Dep’t of Agriculture, Fisheries and ForestryUpdateable panels are displayed in all lift lobbies to identify the floor and departments therein, introduce the theme and orientate the user as to the facilities.
  • Dep’t of Agriculture, Fisheries and Forestry
  • Dep’t of Agriculture, Fisheries and Forestry
  • Dep’t of Agriculture, Fisheries and ForestryThe individual is represented in these impressive time-lapse graphics with many hours of retouching, often using several images to create the desired effects.
  • Dep’t of Agriculture, Fisheries and ForestryMeeting rooms on the water themed floors use a 400mm wide floor to ceiling graphic image next to the entry. The printing technology used here allows glimpses of the occupants in order to kerb unwanted interruptions.
  • Dep’t of Agriculture, Fisheries and ForestryTime-lapse photo montages are displayed thought both buildings. These graphic walls reflect one of the themes and all incorporate an individual working in it, an Australian citizen being represented by the department.
  • Dep’t of Agriculture, Fisheries and Forestry
  • Dep’t of Agriculture, Fisheries and Forestry
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Glass panels hang from ceiling to floor though the stairwell voids in the building. White monochromatic graphics featuring key areas of business for The Department, in this case ‘rural’ as a combine harvester as seen from a dramatic angle as you enter the floor.

Dep’t of Agriculture, Fisheries and Forestry

The environmental branding project devised for The Department...

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Excerpt taken from the DAFF website 11.8.09

The Australian Department of Agriculture, Fisheries and Forestry’s role is to develop and implement policies and programs that ensure Australia’s agricultural, fisheries, food and forestry industries remain competitive, profitable and sustainable.

DAFF policies and programs:

  • encourage and support sustainable natural resource use and management
  • protect the health and safety of plant and animal industries
  • enable industries to adapt to compete in a fast-changing international and economic environment.
  • help improve market access and market performance for the agricultural and food sector
  • encourage and assist industries to adopt new technology and practices, and assist primary producers and the food industry to develop business and marketing skills, and to be financially self-reliant.

The department employs about 4,200 staff in Australia and overseas, including policy officers, program administrators, scientists, economists, meat inspectors, veterinary officers and quarantine inspectors.

Read more at: Department of Agriculture, Fisheries and Forestry


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