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The reception of this 6 floor Sydney CBD office incorporates a stunning interconnecting stairwell feature.
It displays a David Moore image entitled ‘Sydney Harbour after sunrise looking east – 1963′.
The ‘living line’ continues across the blinds in the waiting area following the stunning Sydney Skyline.
It flows though behind the reception and into the café on the other side of a glass divide, the images turning into a café scene and wrapping onto the ceiling.
The main meeting rooms floor is adorned subtly with the numerous Awards won by Mirvac over the past 35 years.
Simple use of a one way vision film secludes meeting rooms sufficiently while easily identifying them.
The simple use of materials integrate seamlessly with the built environment.
Recessed stainless steel plates are acid etched with paint filled type and numerals.
The use of matt printing inks applied to direct to the glass adds texture to the environment.
A wayfinging panel orientates users as they navigate the office meeting rooms and other facilities.
Abstract images of building features have been are applied to the meeting pod cross-ventilation louvres.
Simple wayfinding signage make these easy to find and they offer relative seclusion through elegant graduations draw to a clear band across the middle.
Keystone projects are displyed as blueprints in the Mirvac Design Library area.
Compactus units on each floor are wrapped with digitised images of the cities in which Mirvac operates around the globe. Sharing the knowledge of an impressive business network and underpinning the strength of this Premium Brand.
There are 3 glass blades that are used to orientate the Environment; to the east a sunrise and message about the future; the west a sunset and the primary business units, and to the south the history of the Mirvac Brand.
The breakout areas incorporate the Mirvac Brand Values supported by brief descriptions.
There are updatable graphics panels integrated into each wall to communicate the current messaging, whether seasonal or business orientated.
Large floor signage at the end of each lift lobby compliments the finishes of the environment.
A commercial grade light reflective film was used here to achieve the desired effect.
The reception of this 6 floor Sydney CBD office incorporates a stunning interconnecting stairwell feature.
It displays a David Moore image entitled ‘Sydney Harbour after sunrise looking east – 1963′.
Working in collaboration with geyer, BrandCulture created a branded environment that is an impressive setting for visitors and clients. It is a stimulating workspace for employees, continuously communicating the four key values of the company-diversity, integrity, creating connections and sharing success. Mirvac’s working environment now reflects the brand values, their commitment to the environment and an accomplished history.
The reception area features the famous David Moore photograph ‘Sydney Harbour after sunrise looking east – 1963’. Sydney skyline graphics continue across the blinds behind reception and converge at the café’s ceiling. The front-of-house is an engaging environment for clients and visitors created through bold, clean designs detailed with harmonious finishes. The meeting rooms use solar tinted film applied to glass, translucent from the inside yet opaque from the hall, enabling privacy while still maintaining the feeling of openness and space.
The ‘Living Line’ concept, previously used in Mirvac’s marketing collateral and internal communications, became the linking theme for graphic elements across the office, creating continuity throughout and emphasising the scope and diversity of the brand. Staff areas feature a vibrant and colourful environment, stimulating employees and encouraging active engagement with the brand.
Colours and graphics individually selected for each floor act as an orientation reference. From the building’s core, it is difficult to orientate, therefore ‘core plinths’ were positioned displaying the rising and setting sun. The sunrise located on the eastern side of the building and the sunset on its west, communicate the Mirvac brand story of a strong history and a commitment to a sustainable future.
Library row-ends showcase Mirvac’s major architectural achievements, displaying an impressive organisational structure while inspiring employees with images of previous development successes. Glass louvres feature in meeting room pods, providing architectural grace and efficient cross-ventilation. The louvres display abstract architectural detail specifically chosen to add to the visual effect of the existing horizontal detail, and lining up perfectly when shut.
The complete environment includes six floors at 60 Margaret Street, in Sydney’s CBD. It creates a compelling and architecturally focused environment to embody the mission and values of this iconic brand.
BrandCulture more recently collaborated again with geyer to create the Mirvac WA office environment.
Excerpt taken from the Mirvac website 11.8.09
Mirvac is a leading integrated real estate group, listed on the Australian Securities Exchange (ASX) with activities across the investment and development spectrum. Established in 1972, Mirvac has more than 37 years of experience in the real estate industry and has an unmatched reputation for delivering quality products across all of its businesses.
INVESTMENT – Mirvac Property Trust (MPT), part of the stapled entity of Mirvac Group, has a diverse portfolio of 57 investment grade assets. The portfolio includes commercial offices, retail centres, industrial properties and carparks, leased to quality tenants including leading Australian and international companies.
DEVELOPMENT – Mirvac is one of the leading brands in the Australian development and construction industry and has a proven track record of delivering innovative and quality products that exceed customers’ expectations.
For over 37 years, Mirvac has produced some of Australia’s most renowned residential projects including Magenta Shores on the Central Coast, NSW; Walsh Bay in Sydney, NSW; Ephraim Island on the Gold Coast, QLD; Yarra’s Edge, VIC; and The Peninsula at Burswood in Perth, WA. Meticulous planning, knowledge, and a stringent control of design and construction means customers receive the quality they expect and deserve. Click here to view the latest Mirvac properties for sale.
Read more: Mirvac
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